Australia and the United States have spent the last couple of years swapping first and second position at the very top of the table of the world’s biggest meat eaters. We eat over 90kg per person per year, according to OECD figures, which is almost three times the global average.
It is this fact that sparks Matthew Evans to set out across the country determined to know how our meat is produced and what our rampant consumption of it means for our health, our animals and for the environment. He immediately finds there is a worrying lack of willingness from the meat industry to open up to the public about how their meat is produced. We now eat ten times more chicken than we did fifty years ago, which last year amounted to 600 million chickens Matthew realises if he wants to improve the welfare of as many chickens as possible, he needs to go mass market, so he approaches a fast food chain to see if they know the truth about how our chickens are farmed, they might swap out to use free-range chicken in all their restaurants.
Series 1: 3x60 | HD | 2016